Online Smart Shopper

A Pro’s Guide to Smart Shopping at B&H Photo Video

by Karen Ash

Are you ready to level up your photography or videography game without breaking the bank? Let’s dive into some savvy shopping hacks for purchasing your gear from B&H Photo Video. From understanding your needs to taking advantage of special deals, here’s how to score the best equipment for your craft.

1. Zero In on Your Needs

Before clicking “add to cart,” take a step back and consider what you truly need. If you’re a landscape photographer, for example, a wide-angle lens can help you capture sweeping vistas, whereas a macro lens might be more essential for nature photography. By focusing on key features—such as focal length, aperture, or sensor size—you’re less likely to overspend on unnecessary gear.

Quick Tip:
Create a shortlist of your “must-have” gear and keep it on-hand. Then, when you browse B&H Photo Video, you’ll know exactly what to look for.

2. Use the Price Match Policy

Ever found a lower price elsewhere? Don’t settle for more—B&H will match it. This ensures you’re getting the best possible deal, while enjoying the store’s trusted customer service.

Bonus Hack:
Regularly check for flash sales and promotions on the B&H Deals Page. You might stumble upon discounts that line up perfectly with your wishlist.

3. Go for Used or Refurbished

If you love a good bargain, consider browsing the Used & Refurbished Gear section. From cameras to lenses, B&H technicians inspect and test each item, so you can score high-quality equipment at a fraction of the cost.

 

Why It’s Worth It:

  • Significant Savings: Used and refurbished products can cost hundreds less than brand-new versions.
  • Quality Control: B&H’s inspection process ensures you’re not trading quality for savings.

4. Stay in the Know with Newsletters

Want first dibs on fresh gear and promotions? Sign up for the B&H Newsletter to get the inside scoop. Whether it’s a limited-time sale or a new product announcement, you’ll be at the front of the line for deals that could save you big.

Pro Tip:
Create a separate email folder or label for promotions so you can quickly scan for discounts without cluttering your main inbox.

5. Elevate Your Craft with Confidence

By sticking to a plan and using these online shopping hacks, you’ll have the best possible chance of snagging top-tier gear—without overspending. After all, the right camera or lens can transform your work, helping you capture jaw-dropping images and compelling videos that stand out from the crowd.

Ready to get started? Head over to B&H Photo Video and see what’s waiting for you. With the right equipment in your bag, you’ll be well on your way to creating images and footage that truly dazzle.